Monetization, Revenue & Custom Domains
Your marketplace can earn money four ways: paid buyer plans, vendor membership fees, promoted listings, and ad placements. Iraca collects every payment, splits it according to your revenue share agreement, and pays out your share on your remittance schedule. This article walks through setting up each revenue stream, reading your revenue dashboard, and verifying a custom domain.
Everything here lives in the Operator Portal: Settings → Marketplaces → Manage Marketplace.
Buyer Plans tab
Paid buyer plans unlock gated fields on your storefront — the 🔒 tier in the Field Builder. A typical setup for an export marketplace: a "Verified Importer" plan at $29/month that unlocks wholesale spec sheets and lab results.
Creating a plan
- Open the Buyer Plans tab and click Add plan.
- Enter a name, price (USD), and billing interval — monthly, annual, or one-time.
- Save. For paid plans, Iraca creates the Stripe pricing automatically — buyers can subscribe from your storefront immediately.
A few things to know:
- Price and interval are locked once created. Stripe prices can't be amended, so to change pricing, create a new plan and deactivate the old one. Existing subscribers keep their original price.
- Deleting a plan with active subscribers deactivates it instead — subscribers keep access until their period ends, but no new buyers can sign up.
- To gate a field behind a specific plan, edit the field in the Field Builder and pick the plan under visibility.
What buyers see
Buyers hit gated fields on listings and vendor profiles with a lock icon and an upgrade prompt. After subscribing (Stripe checkout), the fields unlock instantly. Buyers must also verify their email address before any registered or gated content becomes visible.
Monetization tab
Vendor membership fees
Charge vendors for Basic or Featured membership. Set a price and a renewal interval (in days) for each tier you want to offer — leave the price empty to not offer that tier.
Vendors purchase upgrades from Settings → Marketplaces → Upgrade in their own Iraca account. The fee is charged to their saved card, Featured membership immediately flags them for top placement on your storefront, and the membership renews automatically at your configured interval. If a renewal charge fails, the vendor drops back to the free tier — nothing is deleted, they just lose the paid perks until they purchase again.
Ad placement rates
Set a per-day price for each ad position (top banner, mid-page banner, category featured, search boost, sidebar). Vendors buy placements for a duration they choose; the total is always your rate × days — vendors can't name their own price. Leave a position empty to disable it.
Promoted listing tiers
Define named promotion packages — for example "Featured Week, $25, 7 days". Vendors buy them per listing; promoted listings get boosted placement for the duration.
Every purchase in this tab charges the vendor's saved card in full at purchase time, and your revenue share is recorded the moment the payment succeeds.
Revenue tab
The Revenue tab is your earnings dashboard:
- Gross collected — everything buyers and vendors have paid across your marketplace.
- Your share — your cut after card processing costs, at your agreed revenue share rate.
- Accrued (pending) — your share that hasn't been included in a remittance batch yet.
- Paid out — what Iraca has already remitted to you.
Below the totals you'll see revenue broken down by source (membership fees, buyer subscriptions, promoted listings, ads, and referred-seller revenue if you brought sellers to Iraca through invitation links).
Remittances
Iraca closes your remittance period on the schedule in your operator agreement (monthly by default), bundles all pending revenue into a batch, and generates a PDF statement you can download for your records. When Iraca pays the batch — by Stripe transfer to your connected account, or by wire/check — its status changes to Paid with a payment reference.
If you'd like payouts to go straight to a Stripe account, send your Stripe Connect account ID to Iraca support and payouts become automatic.
Domain tab
Run your storefront on your own domain (e.g. austinfarmersmarket.com) instead of an Iraca URL.
- In the Domain tab, enter your domain and save.
- Iraca shows you a DNS TXT record — add it with your DNS provider (the host looks like
_iraca-verification.yourdomain.com). - Click Check DNS now. DNS changes can take up to an hour to propagate, so don't worry if the first check fails.
- Once verified, point your domain's A/CNAME record at Iraca (support will confirm the target) and your storefront goes live on your domain. SSL certificates are provisioned automatically after verification.
Changing the domain resets verification — you'll repeat the TXT record step for the new domain. Unverified domains never serve your storefront, which protects you from someone else claiming your domain on Iraca.
Frequently asked questions
When do I get paid? On your remittance schedule — monthly by default, on the day set in your operator agreement. Batches are generated automatically the day after your period closes; payment follows per your agreement's net terms.
What happens if a vendor's card fails on a membership renewal? They're downgraded to the free tier automatically. They can re-purchase any time from their Iraca account once their card is fixed.
Do I earn revenue share on Iraca subscriptions too? Yes — if a seller signed up through your invitation link or bulk import, their Iraca subscription and add-on payments are attributed to you at your revenue share rate. It shows up under "Referred seller subscriptions" in the Revenue tab.
Why is my share calculated after gateway costs? Card processing (roughly 2.9% + 30¢ per charge) is deducted from the gross before the split, so the share reflects money actually received.